Our Thoughts On Rich Roll's Podcast Network
The launch of Voicing Change Media is going to be interesting.
Starting Line
This week we talked about our vision for Second Nature, which is based on our desire to share what we’ve learned (or what we are learning) in the business of outdoor. Dylan and I have both occupied almost every single role from both sides of the table when it comes to athletes, marketing, events, content and business owners - and this podcast (and the upcoming plans) will continue to share our best insights. We hope you like it, and we hope you’ll stick around - and share it with a few friends.
The Latest
Episode Two of Second Nature is out! If you’re not already subscribed to the podcast on Apple or Spotify, you can watch it by clicking the link below. In this week’s episode, we dive deeper into the vision for Second Nature, the launch of Rich Roll’s podcast network, and the athlete boycott of Crankworx slopestyle in New Zealand.
Brand:Product:Content
Dylan: Sean Feeney left his job as a Wall Street trader to partner up with a Michelin star chef, using what he learned in Finance to completely innovate and disrupt a non-adjacent industry. Here’s a link to the podcast about it.
Aaron: Here’s the Anti Brand article that I referenced on the podcast. My hypothesis is that the way out of the “stuck culture” that we’re currently living in is a giant wave of anti-brands coming in and shaking the collective culture from our slumber. What do you think?
What Are You Reading?
I’ve avoided this book for long enough, and lost count of the friends who have recommended it to me. Essentialism is exactly what I needed to confirm the way I’ve been feeling about all the requests coming my way. What’s really important? This book helps put a lot of things into perspective. If you’re like me and you ignored all of the best intentions and recommendations from your friends, maybe this is the sign that you need to finally pick it up.
I am so excited for this new initiative! I just left a job in marketing with “the man” (Amazon) to move to the outdoor industry, great timing. Stoked to see this grow and learn more from you both!