The Roadmap of Rumpl
We collected all the lessons learned over a decade-plus of outdoor entrepreneurship..
Starting Line
We’re all looking for a blueprint, a formula, a roadmap - anything to help us in our decision making process. Our friend Wylie has spent over a decade pushing through uncharted territory as he’s created an outdoor brand from scratch, and today he’s taking us through every step of the process, with the wisdom he’s earned along the way.
The Roadmap of Rumpl
Wylie Robinson co-founded Rumpl over a decade ago, bringing an idea to life in the way that every outdoor entrepreneur dreams of doing. Over that time, he's experienced the twists and turns, ups and downs, and during this introspective discussion, we dig into the roadmap and the lessons he's learned from the journey (so far).
Job Of The Week
🏃🏻♀️ If you’ve heard us talk about TRE on the pod, now you can work for them! The Running Event is hiring a Marketing Manager to support the event.
🏔️ Hoka is looking for an Associate Creative Director, a remote, full-time position reporting into the VP of Marketing for the North American team.
🔥 Wahoo needs a Senior Project Manager for their indoor training equipment (bikes and treadmills).
Article Of The Week
“Download count is a poor proxy for commercial intent.” Read that again. This is something we’ve always known, but now Jonathan Levitt has the receipts.
Show Notes
BPC - Brand, Product, Content
BPC is our closing segment where we share brands we’ve discovered, products we’re using and content that we love.
🚲 Kids Ride Shotgun: Wylie has been getting his kiddo out on two wheels with the help of this special seat that goes right onto his bike, so they can enjoy rides on trail together!
🚀 TowWhee: If you’re towing anyone with a bike, this little strap is a game changer!
🏆 Super Rider x Chris King: Aaron shot a full factory tour with his friends at Chris King; you’ll be surprised to see everything that goes into making high end bike parts.
Thank You
Stay tuned for next week’s podcast, it’s all about mentorship in the outdoor industry - and a blueprint to build a community of mentors and mentees around the world. We’ve been wanting to have this guest on the podcast for a while, and we think you’ll like it!